Zurich Classic of New Orleans

Zurich Classic

April 23 - 29, 2012  •  TPC Louisiana  •  New Orleans, LA
 

Overview


Be a part of the fun when the PGA Tour returns to The Big Easy to compete in the Zurich Classic of New Orleans. Always a very popular local event, the tournament also generates a significant economic impact on the city of New Orleans and the entire state of Louisiana. Each year the tournament generates spending of more than $30 million within the local economy and garners $17 million in positive national and international media exposure for both the city and state throughout the year.

Since its inception in 1958, the Fore!Kids Foundation—producer of the Zurich Classic—has raised more than $19 million for children’s charities and helps provide education, healthcare and hope to more than 200,000 children in the region.

 

Branding & Entertainment Package

  • One Full Page, Full Color Advertisement in the 2012 Zurich Classic of New Orleans Official Tournament Magazine The Official Tournament Magazine will be distributed on-site during tournament week. A digital edition will also be available for viewing on the tournament website, golfweek.com, and on pgatour.com
     
  • 4  Weekly Badges - good all week, allow access to the tournament grounds

  • 24 Good-Any-One-Day Grounds Tickets

  • 4 Good-Any-One-Day Acme Oyster Acme House Tickets - A panoramic view of world class golf, freshly shucked oysters and all of ACME Oyster House’s great food makes this venue one of the best on the PGA TOUR! Your ticket gets you access to prime-time bleacher seating and umbrella tables on holes 13, 14 & 17.


    Contact your Golfweek Custom Media representative for pricing & additional information
     
     

Benefits to Advertisers


The PGA Tour delivers an upscale audience of passionate, well-educated, outgoing consumers with significant discretionary income and active lifestyles. Advertising in the Official Tournament Magazine is the most effective way to put your company's message directly into the hands of this highly desirable demographic. Your company can take advantage of this unique experiential marketing opportunity to:

  • Create Brand Awareness
    68% of tournament sponsors say they are more likely to purchase products of tournament sponsors
     
  • Enhance Relationships
    79% of sponsors agreed that among sports and entertainment venues, professional golf offers the most time for face-to-face interaction with customers.

    96% of corporate hospitality guests at a professional golf tournament said that their experience will have a positive on their company's loyalty to the host.
     
  • Improve brand perceptions
    75% of spectators report that they are positively influenced by companies sponsoring professional golf tournaments.
     
  • Showcase your company as a leader in the community
    Align your company with the prestige, tradition, and unparalled image of the PGA Tour
     
  • Make a lasting impression
    The Official Tournament Magazine is a distinctive, full-color publication that is carefully compiled as a keepsake to deliver significant brand recognition during and after tournament week.
     

Schedule of events
 

Monday, April 23
Monday Pro-Am
Youth Clinic

Tuesday, April 24
Professional Practice Round

Wednesday, April 25
Main Draw Pro-Am

Thursday, April 26
Zurich Classic First Round

Friday, April 27
Zurich Classic Second Round

Saturday, April 28
Zurich Classic Third Round

Sunday, April 29
Zurich Classic Final Round
Award Ceremony on 18th Green following play
 

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