BMW Championship

September 6-12, 2010   •   Cog Hill Golf and Country Club   •    Lemont, IL

Overview

The BMW Championship carries on a rich tradition that began in 1899 with the Western Golf Association's first championship. As the third leg of the FedEx Playoffs, the BMW Championship is pivotal in determining the players that qualify for the TOUR Championship and the right to compete for the chance to be crowned the 2010 FedExCup Champion.

In 2009, Tiger Woods cruised to an 8-stroke victory at the BMW Championship that paved the way to his second FedEx Cup title. This year's tournament will once again return to Cog Hill, where the top golfers in the world will compete in what promises to be one of the most exciting golf events of the year.
 

Branding & Entertainment Package

• One Full Page, Full Color Advertisement in The 2010 BMW Championship Official Tournament Magazine - The Official Tournament Magazine will be distributed on-site during tournament week. A digital edition will also be available for viewing on the tournament website, golfweek.com, and on pgatour.com

• 12 Good-Any-One-Day Grounds Tickets
  
  
  Contact your Golfweek Custom Media representative for pricing & additional information
  
   

Benefits to Advertisers

Professional golf delivers an upscale audience of passionate, well-educated, outgoing consumers with significant discretionary income and active lifestyles. Advertising in the Official Tournament Magazine is the most effective way to put your company's message directly into the hands of this highly desirable demographic. Your company can take advantage of this unique experiential marketing opportunity to:

• Create Brand Awareness
  68% of tournament sponsors say they are more likely to purchase products of tournament sponsors
   
• Enhance Relationships
  79% of sponsors agreed that among sports and entertainment venues, professional golf offers the most time for face-to-face interaction with customers.
  
  96% of corporate hospitality guests at a professional golf tournament said that their experience will have a positive on their company's loyalty to the host.
   
• Improve brand perceptions
  75% of spectators report that they are positively influenced by companies sponsoring professional golf tournaments.
   
• Showcase your company as a leader in the community
  Align your company with the prestige, tradition, and unparalled image of the PGA Tour
   
• Make a lasting impression
  The Official Tournament Magazine is a distinctive, full-color publication that is carefully compiled as a keepsake to deliver significant brand recognition during and after tournament week.
  
   

Schedule of events
 

Monday, September 6
Professional Practice Round

Tuesday, September 7
Professional Practice Round

Wednesday, September 8
Chick Evans Memorial Pro-Am

Thursday, September 9
BMW Championship First Round

Friday, September 10
BMW Championship Second Round

Saturday, September 11
BMW Championship Third Round

Sunday, September 12
BMW Championship Final Round